Structural Analysis of the Effect of Women's Personality Traits on Their Entrepreneurship with a Moderating Role of Educational Level in Khuzestan Province

Document Type : Research Paper

Authors

1 Assistant Prof., Faculty of Economic and Social Sciences, Shahid Chamran University of Ahvaz, Ahvaz, Iran

2 Associate Prof., Faculty of Management and Social Sciences, Shahid Chamran University of Ahvaz, Ahvaz, Iran

3 MSc. Student in management, Faculty of Economic and social Sciences, Shahid Chamran University of Ahvaz, Ahvaz, Iran

Abstract

Women's entrepreneurship, in addition to helping the economic development of a country can also lead to further growth and prosperity of this huge segment of society. So, this study aims to investigate the personality traits affecting women's entrepreneurship with respect to the moderating role of education level. The research method is applied in terms of purpose and descriptive-correlation in terms of data collection. The statistical population of the study is 344 girls and women entrepreneurs of Khuzestan province who were selected by non-random sampling available method. Data were collected using the Entrepreneurial Personality Traits Questionnaire of Kordnaeij & et. al., (2007) and McKerry and Custa (2004), and the Zamptakis and Mustakis (2007), Entrepreneurial Behavior Questionnaire and data analysis was performed using structural equation modeling and smart-PLS3 software. According to the research findings, the characteristics of responsibility (=β 0.18(, risk-taking (=β 0.10(, need for achievement (=β 0.14(, challenging works & goals (=β 0.08(, open-mindedness (=β 0.12(, extraversion (=β 0.12(, and kinship (=β 0.16( have a positive and significant effect on women's entrepreneurship. Among these personality traits, responsibility and kinship had the most impact, and challenging and risk-taking had the least impact on women entrepreneurs. The results also showed that the level of education moderates the effect of risk-taking, success, challenging and open-mindedness on entrepreneurship, but does not have a moderating effect on the characteristics of responsibility, extraversion and kinship. The results show that women's entrepreneurship is significantly affected by their individual and personality characteristics. Women's education level can also enhance this impact.

Keywords

Main Subjects

References

Aghili, F. Tayebi, S.K. Zamani, Z. Ebrahimi, N., (2012). “The effect of entrepreneurship and development of small and medium enterprises on employment”, Journal of Entrepreneurship Development, 5(2): 145-164. (Persian).
Ahmadpour Dariani, M. (2017). Entrepreneurship: Definition, Theories, Models, Tehran: Jajarmi Publishing. (Persian).
Aidt, T. & Rauh, C. (2018). The Big Five personality traits and partisanship in England: Who are the core and swing voters. Unpublished paper. Electoral Studies. 1-56.
Amini, A. Hoseini, S. (2017). “An Exploration of Women's Entrepreneurial Intelligence Characteristics: a qualitative research using conventional content analysis”, Journal of Entrepreneurship Development, 10(2): 359-374. (Persian).
Amini, M. Tamanai, M.R. Gholami, S. (2012). “Evaluation of Entrepreneurship Capabilities of Girl Student”, Journal of Woman & Society, 3(4): 115-137. (Persian).
Ansari, M.; Ahmadpour, M.; Behrouzazar, Z. (2010). “Individual characteristics affecting the development of social entrepreneurship in charitable organizations in Tehran province”, Journal of Entrepreneurship Development, 3(2): 37-64. (Persian).
Aryana, A., Dastyar, Z., & Tavasoli, A. (2020). Entrepreneur women’s role in the development and evolution of the country (Case Study: Hormozgan province)”, Karafan Quarterly Scientific Journal, 16(2), 101-120. (Persian).
Azar, A.; Gholamzadeh, R. & Ghanavati, M. (2012). Path-Structural Modeling in Management, Smart PLS Application, First edition, Tehran: Negahedanesh Publishing. (Persian).
Brändle, G. & Roman, S. M. (2016). “Abilities and skills as factors explaining thedifferences in women entrepreneurship”, Suma de negocios, 30(2016):1-9.
Cooke, F. L., & Xiao, M. (2021). “Women entrepreneurship in China: where are we now and where are we heading”, Human Resource Development International, 1, 104-121.
Danaeifard, H.; Alvani, S.M. Azar, A. (2019). Methodology of Quantitative Research in Management, 13th edition, Tehran: Saffar publishing. (Persian).
Davari, A. & Rezazadeh A. (2018). Structural Modeling with SmartPLS Application, Tehran: Jehad Daneshgahi Publishing. (Persian).
 Diputra, I. & Arismunandar, M. J. (2021). Entrepreneurial self-efficacy compromising the pros and cons of the relationship between personality traits and entrepreneurial success. Multicultural Education, 7(7).
 Ebrahimi, M. S. & Bahrami, Z. (2019). “Studying the Entrepreneurial Characteristics of Agricultural Students (Case Study: Isfahn Uiversity of Technology)”, Journal of Entrepreneurial Strategies in Agriculture. 5(10): 10-18. (Persian).
Espíritu-Olmos, R. & Castillo, S. (2015). “Personality traits versus work values: Comparing psychological theories on entrepreneurial intention”, Journal of Business Research, 68(2015): 1595-1598.
Fairlie, R. W., & Holleran, W. (2012). “Entrepreneurship training, risk aversion and other personality traits: Evidence from a random experiment”, Journal of Economic Psychology, 33(2): 366-378.
Ferguson, S. L., & Hull, D. M. (2018). “Personality profiles: Using latent profile analysis to model personality typologies”, Personality and Individual Differences, 122, 177-183.
Ghasemi, J. Asadi, A. Hoseininia, G. (2009). “Investigating the "Influential Factors in Creating" the Entrepreneurial Mood of Graduate Students of the Campus of Agriculture and Natural Resources, University of Tehran”, Iranian Journal of Agricultural Sciences, 40(2): 71-79. (Persian).
Ghouse, S., McElwee, G., Meaton, J., & Durrah, O. (2017). “Barriers to rural women entrepreneurs in Oman”, International Journal of Entrepreneurial Behavior & Research. 23(6), 2-20.
Henry, C., Foss, L., & Ahl, H. (2016). “Gender and entrepreneurship research: A review of methodological approaches”, International Small Business Journal, 34(3), 217-241.
Irengun, O. & Arikboga, S. (2015). “The Effect of personality Traits on social entrepreneurship Intentions: A Field Research”, Procedia - Social and Behavioral Sciences, 195(2015): 1186-1195.
Jennings, J. E., & Brush, C. G. (2013). “Research on women entrepreneurs: challenges to (and from) the broader entrepreneurship literature?”, Academy of Management Annals, 7(1), 663-715.
Karabulut, A. (2016). “Personality Traits on Entrepreneurial Intention”, Procedia-Social and Behavioral Sciences, 229(2016): 12-21.
Karimzadeh, M. (2019). “Investigating the barriers to entrepreneurship of Baluch women in Saravan city”, Social Psychological Studies of Women, 17(2): 7-34. (Persian)
Kazemi, A. & Moghimi, B. (2018). “Analysis of Barriers of Improveming Women's Entrepreneurship in Iran Using Analytic Hierarchy Process”, Journal of Woman & Society, 3(4): 115-137. (Persian).
Kelley, D. J., Singer, S., & Herrington, M. (2012). The global entrepreneurship monitor. 2011 Global Report, GEM 2011, 7.
Khodayaryfard, M. Ahmadpour Dariani, M. Hodhodi, B. Momeni, L. (2013). “The Relationship between Religiosity and Iranian Entrepreneur’s Achievements”, Journal of Entrepreneurship Development, 5(4): 7-25. (Persian).
Kordnaeij, A. Zali, M. Hooman, H. & Shams, S. (2007). A tool for measuring the personality traits of Iranian entrepreneurs, Tehran: Tarbiat Modares University Publishing. (Persian).
Lee-Gosselin, H., & Grise, J. (1990). “Are women owner-managers challenging our definitions of entrepreneurship? An in-depth survey”, Journal of business ethics, 9(4-5), 423-433.  
Leutner, F., Ahmetoglu, G., Akhtar, R., & Chamorro-Premuzic, T. (2014). “The relationship between the entrepreneurial personality and the Big Five personality traits”, Personality and individual differences, 63, 58-63.
Machmud, A. & Hidayat, Y. M. (2020). “Characteristics of Islamic entrepreneurship and the business success of SMEs in Indonesia”, Journal of Entrepreneurship Education, 23(2), 1-16.
Mahmoudi, M. & Monajemzadeh, N., (2014). “Investigating the effect and ranking of personality dimensions on entrepreneurship”, Strategic Management Research, 20(56): 133-160. (Persian)
Maleki, A. Gholipour, A. Abedi, H., (2009). “Examining the effects of religious beliefs on the tendency to start a new business”, Journal of Entrepreneurship Development, 3(1): 11-34.  (Persian)
Martínez, C. N., Perea, P. J. R., Pina, C. G., & Gutiérrez, A. M. (2020). “Characteristics of women tourist entrepreneurs in the rural environment of the region of Murcia”, Journal of Tourism and Heritage Research, 3(1), 227-245.
Moghaddamipour, M. (2016). Work Psychology, 16th Ed. Tehran: Mehraban Publishing. (Persian).
Moghimi, M. & Moghaddam, R., (2007). “Investigating the relationship between behavioral characteristics and communication styles of entrepreneurs”, Management culture, 5(16): 37-62. (Persian).
Mohajeran, B. Rajabi, M. Hamzeh Robati, M. (2014). “Investigating the relationship between personality traits and religious orientation and job conflict. Ethics, 4(14): 71-91. (Persian).
Mohammadi S. (2017). “The Moderating Role of Religion and Demographic Characteristics of Subjects on the Relationship between Strain and Organizational Citizenship Behavior: A Meta-analysis Approach”, Islam & Psychological Researches. 3(1): 7-28. (Persian).
Mohammadi, H. R.; Ahmadi, E.; Jahromi, S. Amin, S. (2011). “The Relationship between Personality Characteristics and Entrepreneurship of Women”, Journal of Woman & Society, 2(1): 99-120. (Persian).
Mohammadi, S. (2020). “Structural analysis the effect of organizational silence & voice on job engagement and organizational health of female nurses”, Woman in Development & Politics, 18(4), 601-617. (Persian).
Mohammadi, S., Rahimi, F., Nadaf, M., & Argha, T. (2022). “Identifying and Prioritizing the Personality Traits of Women Entrepreneurs in Khuzestan Province with Qualitative Content Analysis Technique”, Quarterly Journal of Women's Studies Sociological and Psychological 20 (1): 38-64.
Munir, H., Cai Jianfeng, Sidra R., (2019). “Personality traits and theory of planned behavior comparison of entrepreneurial intentions between an emerging economy and a developing country”, International Journal of Entrepreneurial Behavior & Research, https://doi.org/ 10.1108/IJEBR-05-2018-0336.
Poggesi, S., Mari, M., De Vita, L., & Foss, L. (2020). “Women entrepreneurship in STEM fields: literature review and future research avenues”, International Entrepreneurship and Management Journal, 16(1): 17-41.
Rabiei, A. Nazarian, Z. (2013). “Studying the Obstacles of Entrepreneurship among Iranian Educated Women”, Innovation and Creativity in the Humanities, 2(4), 1-25. (Persian).
Rostamalizadeh. V.; Alijomezadeh, P. (2018). “Investigating the Factors Affecting the Success of the Entrepreneurial Women in Tehran”, Social Development, 12(3), 147-172. (Persian).
Saatchi, M. (2020). Work Psychology. Tehran: Virayesh Publishing. (Persian).
Salmanizadeh, A. & Ansari, M. N. (2009). “Psychological characteristics of entrepreneurs in the country”, Social Welfare, 9(33): 167-188. (Persian).
Shamsnia, S. A. Ebadellah, A. Afshar, M., (2011). “The Relationship between Entrepreneurship and Creativity with the Level of Education in Employees of Science and Technology Parks in Shiraz”, Journal of Modern Thoughts in Education, 6(4): 160-173. (Persian).
Sharma, P., & Chakraborty, A. (2019). “An Analytical Study of Socio-economic & Motivational Factors Affecting Women Entrepreneurs”, Research Review International Journal of Multidisciplinary, 4(6): 57-60.
Suarez-Ortega, M. and Galvez-García, R. (2017). “Motivations and decisive factors in women's entrepreneurship. A gender perspective in education and professional guidance”, Social and Behavioral Sciences. 237, 1265-1271.
Tebyanian, H. & Ilka, H. & Moghaddasi, S. (2011). Identify and examine the factors related to women's entrepreneurship. First National Conference on Management and Entrepreneurship, Payame Noor University, Isfahan: Khansar. (Persian).
Tizro, A. & Makizadeh, V. & Fathi, M. R. & Saghaei, F. (2020). “Investigation the Iranian Women Entrepreneurs' Viewpoints on Institutional Pressures to Institutional Pressures”, Journal of Woman & Society, 11(3): 67-85. (Persian).
Yaghoubi Farani, A and Soleimani, A (2015). “The Impact of Personality Traits on the Success of Rural Entrepreneurs in Hamadan Province”, Women in Development and Politics, 13 (1), 113-130. (Persian).
Quarterly Journal of Social Development (Previously Human Development)
Volume 19, Issue 2 - Serial Number 74
Vol. 19, No. 2, Winter 2024
January 2025
Pages 143-168

Files

Share

How to cite

Statistics